Episode 785 – Interview Ken of joiiio.com
Ken is a long-time Jeep Wrangle super fan (+35 years)! Over the years he has struggled with the % of Jeep owners that never, ever take their tops off and that’s a problem in his eyes! This problem needed a solution, and that solution is Joiiio (joy-yo). Joiiio is a Minnesota based company with a mission to enable every Jeep owner to realize the unrestricted joy of Jeep ownership. Driven to remove the barriers from the core Jeep experience of open-air driving — such as the removal, storage, and installation of hard tops, soft tops and half doors, he has designed a very unique business model with a suite of offerings that delivers those experiences to passionate Jeep owners like himself.